Olaplex Bond Shaper Curl Treatment

BOND SHAPER™ CURL REBUILDING TREATMENT

The first-ever professional curl treatment with patented Bond Shaping™ Technology

• OLAPLEX® has created this innovative technology to work specifically with natural curl patterns. Including waves, curls, and coils.
• Curly hair types have a complex composition that requires a greater level of understanding when approaching strengthening & shaping its unique bond structure.
• All hair types have hair bonds that are integral to the overall composition of hair, and the condition of the bonds will determine the overall HEALTH of the hair – but curly hair types are comprised with a larger abundance of Disulfide Bonds specifically. These bonds are responsible for the hair strength, stability and structure.
• BOND SHAPER™ TECHNOLOGY addresses curly hair types unique bond structure from the inside out by connecting multiple (up to 6) points of broken Disulfide Bonds within its current space of application.
• This treatment is for anyone who wants to revive their natural curl. It will not create curls that are not there naturally, but will enhance, strengthen, and rebuild NATURAL curl patterns.

OLAPLEX BOND SHAPING™ TECHNOLOGY

• Unique peptide composed of 23 amino acids
• Cortex-deep penetration to help reform & strengthen broken disulfide bonds
• Locks strands in their shape for visibly stronger & healthier-looking hair
• Improve curl retention*
• Control frizz through 15 washes*
• Strengthen & repair* Reduce breakage*
• 99% of stylists agree clients’ curls are revived, defined, moisturized & shiny** 

POTENTIAL PROFIT

Offering the BOND SHAPER™ CURL REBUILDING TREATMENT in the salon will attract more curly haired clients seeking specialized treatments for their hair type and encourages repeat visits boosting overall profitability.

• NUMBER OF APPLICATIONS PER KIT: UP TO 5
  

PREPARE THE HAIR

Before treatment, cleanse hair with No.4C BOND MAINTENANCE® CLARIFYING SHAMPOO for up to 5 minutes to remove product buildup and damaging impurities. For best results or extreme buildup, follow with OLAPLEX® BROAD SPECTRUM CHELATING TREATMENT as directed.

STEP 1

REPAIR

First step that penetrates deep within the cortex to help replenish lost keratin while linking and locking Disulfide Bonds in place for enhanced curl definition.

APPLICATION INSTRUCTIONS:

• Dispense 50mL* into an applicator bottle.
• Section hair into 4 quadrants and apply STEP 1 in small sections to evenly distribute throughout the hair.
• Rake through hair in a downward motion to ensure product is evenly applied.
• Process for 10 minutes.
• Do not rinse.

STEP 2

ENHANCE

Catalyst step to boost efficacy and enhance the peptide penetration and reformation of all broken bonds.

APPLICATION INSTRUCTIONS:

• Taking small sections, spray STEP 2 until hair is thoroughly saturated.
• Scrunch into curls to ensure product is properly worked through.
• Process for 10 minutes.
• Do not rinse.

STEP 3

DEFINE

Formulated with innovative ingredients that nourish, fight frizz, hydrate, and repair Disulfide Bonds.

APPLICATION INSTRUCTIONS:

• Starting with a small amount, evenly distribute STEP 3 section by section from root to tip.
• Mist with STEP 2 to re-wet hair if needed.
• Proceed with desired curl-defining technique.
• Air dry or use preferred drying method.

* Do not wash hair for 48 hours.

*Clinically proven after one treatment

**Based on a stylist & client perception study of 12 stylists and 68 participants